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VIEWSOURCE MEDIA GROWS MORE THAN 400% IN 1998

Online Branding and eCommerce Expected to Fuel More Growth in '99

(Cincinnati, OH -- March 5, 1999) ViewSource Media, a Cincinnati-based integrated marketing communications firm specializing in online branding, design, marketing and eCommerce, is celebrating the close of its second year of business with a 437% increase over first-year sales. The goal for 1999? Beat those sales figures.

"The consumer online commerce market is expected to reach $20 billion, and the business-to-business market to reach $327 billion by 2002," says ViewSource Media CEO John C. Harris. "ViewSource Media is well positioned for strong growth over the next few years."

One extremely successful venture was a Web presence for Graeter's Ice Cream (http://www.graeters.com/ ), launched in February 1998 in collaboration with Justice & Young Advertising. This site includes online ordering of ice cream and candy that can be shipped anywhere in the continental USA.

"We had no previous indication of how well this type of product would sell over the Web," says Harris. "But we felt that Graeter's brand recognition and high quality product would result in strong online sales." According to Graeter's executive vice president, Rich Graeter, "The results far exceeded our expectations. Our entire investment was paid off extremely quickly."

ViewSource Media recently launched BuySupply.com (http://www.BuySupply.com/ ) for Dayton, Ohio-based Miami Computer Supply Corporation (NASDAQ:MCSC). The site features next-day delivery from an online computer supply catalog of over 30,000 items for the home office worker. Once a visitor registers online, BuySupply.com keeps a history of purchases and e-mails reminders when new supplies may be needed.

According to Michael E. Peppel, MCSC President and Chief Executive Officer, BuySupply.com is currently the only national end-user Internet distributor specializing in the sale of computer supplies and accessories. "We estimate the home office sector to be approximately 50 million offices," says Peppel. "BuySupply.com allows us to use our distribution expertise, operating knowledge, and infrastructure to serve this market."

ViewSource Media plans to double its growth in 1999 by continuing to focus on highly creative design and strategic marketing using interactive media and electronic commerce. "The Internet is coming of age as a marketing medium in B-to-B and among consumers," says Harris. "I am extremely pleased that we have been able to position ourselves so strongly in this market so early on. Now our focus is on building ViewSource's strategic and creative interactive solutions to ensure that our clients will be able to compete effectively as the digital economy continues to grow."

ViewSource Media is an integrated marketing communications firm known for blending creative solutions with the latest technology. The company provides Internet, integrated marketing communications and eCommerce solutions, including Web design and programming, for consumer and business-to-business clients including WGUC Cincinnati's Classical Public Radio, The Contemporary Arts Center, Champion Window, Mercy Health Partners, Graeter's Ice Cream, Oxydol, Shure-Glue Systems, Inc., and Magnode . ViewSource Media is based in Cincinnati and serves clients throughout the United States.