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ONLINE "MEGASTORE" SERVES HOME OFFICE MARKET

Buysupply.Com Delivers Computer And Office Supplies Directly To Home

(Cincinnati, OH -- March 5, 1999) Home office workers won't have to leave home the next time they need to order supplies. With the launch of BuySupply.com (www.buysupply.com ), a Web site created by ViewSource Media for Miami Computer Supply Corporation (NASDAQ:MCSC), computer and office automation supplies can now be ordered at one online "megastore."

Working in partnership with Information Engineering Corporation, ViewSource designed BuySupply.com to help MCSC, a leading supplier of computer supplies and audio-visual presentation products headquartered in Dayton, Ohio, target the home office market.

The site features next-day delivery from an online computer supply catalog of over 30,000 items, including a "Hard to Find" section. Once a visitor registers online, BuySupply.com keeps a history of purchases available for review during each visit. BuySupply also e-mails reminders when new supplies may need to be purchased.

According to Michael E. Peppel, MCSC President and Chief Executive Officer, BuySupply.com is currently the only national end-user Internet distributor specializing in the sale of computer supplies and accessories. "We estimate the home office sector to be approximately 50 million offices," says Peppel. "BuySupply.com allows us to use our distribution expertise, operating knowledge, and infrastructure to serve this market."

"As a company that began as a home office, we were very excited to work with Miami Computer Supply Corporation to create BuySupply.com," says John C. Harris, founder and president of ViewSource Media. "In terms of the latest developments in customer-centric eCommerce, this site delivers some of the most advanced technical features available today, while at the same time delivering strong market branding of this new company." ViewSource named the BuySupply site, then created the brand's positioning, identity, site design and advertising strategies.


ViewSource Media is an integrated marketing communications firm known for blending creative solutions with the latest technology. The company provides Internet, integrated marketing communications and eCommerce solutions, including Web design and programming, for consumer and business-to-business clients including WGUC Cincinnati's Classical Public Radio, The Contemporary Arts Center, Champion Window, Mercy Health Partners, Graeter's Ice Cream, Oxydol, Shure-Glue Systems, Inc., and Magnode. ViewSource Media is based in Cincinnati and serves clients throughout the United States.