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ViewSource Media launches Web site for the nations oldest ice cream maker

(Cincinnati, OH -- December 20, 1997) - ViewSource Media and Justice & Young Advertising collaboratively has just launched a Web site for the nation’s oldest ice cream maker, Graeter’s (http://www.graeters.com/ ). Graeter’s, founded in Cincinnati in 1870 by Louis Charles Graeter, is the only ice cream maker that still uses the old-fashioned French Pot freezers producing small batches of very dense, rich, ice cream only about every 20 minutes. The family-owned business, which serves a variety of handmade chocolates as well as their French Pot ice cream, has grown to fifteen stores throughout the Greater Cincinnati area.

The Web site ../showcases the Graeter’s family products of ice cream and candies in a fun and attractive manner. It provides historical information about the company, its wide variety of unique flavors, and an explanation of their Famous French Pot process. Visitors to the site can browse the company store as well as place orders for any of the company’s ice cream flavors or candies having it shipped anywhere in the Continental USA.

“We are excited about the Web site. Not only will we be able to ../showcase our retail locations in Greater Cincinnati, Columbus, Louisville and Lexington but we can now introduce the rest of the country to Graeter’s ice cream,” Richard A. Graeter, II, Executive Vice President said.

“We are so pleased to have been given the opportunity to work with Graeter’s and showcasing their high quality products that have stood the test of time over this new medium", John Harris stated, president and creative director of ViewSource Media. “Our mission is to broaden the company’s brand and open markets nationally through the Web allowing the nation to enjoy the unique tastes of Graeter’s that Cincinnatian’s have enjoyed for 125 years.”

ViewSource Media is an integrated marketing communications firm known for blending creative solutions with the latest technology. The company provides Internet, integrated marketing communications and eCommerce solutions, including Web design and programming, for consumer and business-to-business clients including WGUC Cincinnati's Classical Public Radio, The Contemporary Arts Center, Champion Window, Mercy Health Partners, Graeter's Ice Cream, Oxydol, Shure-Glue Systems, Inc., and Magnode . ViewSource Media is based in Cincinnati and serves clients throughout the United States.